SNS: Business Model Diversification

In This Issue
Vol. 25 Issue 40

Business Model Diversification: Risk-Proofing Your Strategy

… a means to winning The Great Race

By William J. Ribaudo, with Seema Bajaj, Parikshit Sinha, and Aditya P. Singh

• The BMD Study Value Proposition
• Recap of the RMx Framework
• The BMD Difference: How Companies Perform During a Crisis
• The BMD Methodology: Data Structure and Approach
• BMD Analysis of Major Crisis Events
• The BMD Study: Key Findings from Crisis Events
• How Business Models Affect Resilience and Tenacity
• Industry Analysis Reflects Merits of BMD and RMx Insights
• The Impact of BMD Study Insights on the Great (Country) Race
• Putting Our Findings to Work in Times of Crisis and Beyond
• Conclusion
• About William J. Ribaudo
• About the Co-Authors

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Publisher’s Note: SNS members have long known of our deep conviction that business models provide the best lens by which to view companies and countries. United with the patterns of the actions (and almost never of the words) of their leaders, this also allows uncanny prediction accuracy on what they will do next, and why.

Members may recall the project SNS and Deloitte did in cooperation a few years ago, applying the learnings of Bill Ribaudo’s team regarding how Wall Street rewarded four corporate business model types, with our work on the effect on country GDP of whether they were thieves or inventors, or something in between.

In this issue, Bill’s team shares a chapter of their upcoming book, offering companies a clear path on how to move from a low-multiple (of revenues) category into something safer, and of greater value.

Not only is this view of the core values of each of our business models brilliant and useful – it’s also many times more important to the many companies pivoting for their lives during the Covid pandemic. I expect that will include many, if not most, of our member companies today. Happy reading. – mra