Vol. 11, Issue 4
Week of January 28, 2008
In This Issue
Feature: Cautious Cars And Cantankerous Kitchens
- Two Monologues Do Not Make a Dialogue
- Where Are We Going? Who Is to Be in Charge?
- The Rise of the Smart Machine
- Toward a Natural, Symbiotic Relationship
- Skittish Horses, Skittish Machines
- Thinking For Machines Is Easy, Physical Actions Are Hard;
Logic Is Simple, Emotion Difficult
- Communicating with Our Machines: We Are Two Different Species
- About Donald A. Norman
Publisher’s Note: Don Norman has been an SNS Member since our earliest days, and this is appropriate, as I think of Don as the Godfather of Design in American technology. Long before it was popular, Don was in the trenches at companies like HP and Apple, helping to create great products by making sure that human-centered design was an integrated part of the process. When I wrote my latest issue on this subject, Don offered us a taste of his latest work, recast just for our members. Understanding Don’s ideas on design puts all of our readers at the forefront of the front-and-center issue of great design. — mra.